What We Do

We help credit unions accelerate growth and drive more revenue.

Onboarding Platform

Developing effective onboarding processes across varied member segments, products, channels, systems, and departments is challenging. Most internal programs lack the reach, frequency, and consistency necessary to steer new members towards engagement & loyalty.

Our program is built for credit unions just like yours. This turnkey digital solution assesses key data elements from your core banking system on a daily basis to automatically drive a staged onboarding journey. Every journey involves several well-defined stages, each one designed to accomplish a specific purpose and make your members feel as connected as possible.

Because the program is turnkey, there is no system to implement, no employee time has to be allocated to daily administration, creative resources are available for other projects, and all reporting is done for you.

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Digital Advertising

You tell us the destination and we’ll help you find the path. Holistic digital strategies to reach a wide-ranging set of objectives. 

Social Mirror

Social Mirror™ ads look like your credit union’s social media display or video posts but appear on other websites and apps, linking back to the social media platform and your website, and run across all devices using our targeting strategies.

Native display

Native Display ads dynamically match the look, feel, and visual context of the website or app where they are seen. Native ads don’t look like ads and are proven to have higher levels of engagement than traditional non-native ads.

Social media

Social Media ads target people across all devices on Facebook and Instagram. By utilizing our Facebook Premium options, you get expanded reach of your targeted audience for your ads. This style of buying goes far beyond your traditional boosted post.

Mobile Conquesting

Mobile Conquesting allows your credit union to use location-based targeting combined with demographic and behavioral targeting to reach desired consumers on their mobile devices.

Display

Display ads go across all devices, appearing on websites or apps. Utilizing keyword, behavioral, and artificial intelligence (A.I.) targeting along with retargeting so that the credit union’s ads are shown to the exact audience you want to reach.

pay-per-click

Pay-Per-Click ads utilize the Google Ads platform. Let our expert team handle the weekly optimization of your campaign ads including ad extensions, monitoring bidding on keywords, and driving higher levels of conversions to your credit union.

geo-framing

Geo-Framing ads target individuals that previously attended an event. Matching mobile Unique Device ID’s and mapping those to their homes to be able to show relevant ads across all devices. Examples include promoting HELOCs to individuals who attended a Home and Garden Show.

event geo-fencing

Event Geo-Fencing ads target individuals on their mobile devices in real-time while at an event. Great for product-specific marketing targeting events such as auto shows, boat & RV shows, home and garden shows, home remodel events, etc. Also great for brand-related marketing when paired with event sponsorships.

household ip targeting

Household IP Targeting is direct mail for the internet. Leveraging your members’ (or prospect) mailing addresses we can match those to their IP address and show your Display, Native, or Video ads just to those particular households. Plus, we can layer in on-site visit tracking to your credit union locations to show you the people who visited a branch who saw your OTT ad.

online audio

Online Audio ads target online listeners across major apps like Spotify, SoundCloud, iHeart, etc. The boom in online audio paired with the ability to leverage sophisticated targeting strategies makes this a great tool for branding and awareness.

Amazon targeting

Amazon Targeting leverages the power and reach of Amazon even though your credit union is not selling physical products on the platform. We can show your credit union’s ads to specific consumers based on their Amazon purchase history, searches, and browsing, across Amazon properties and thousands of partner websites and apps.

video ott

Video/OTT ads are some of the newest ways to target your ads and 100% of our OTT impressions are served on Connected TVs. Plus, we can layer in on-site visit tracking to your credit union locations to show you the people who visited a branch after seeing your OTT ad.

If you’re ready to race towards reaching (and exceeding) your marketing goals, we’re ready to help develop a comprehensive, cohesive digital marketing plan that gets you there.

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Email Marketing

Nothing has a bigger impact on results than email but it can be hard to have the time, resources, and technology to manage a comprehensive program. Let us be your partner in email & marketing automation. We can help kickstart your program or bring it up to speed.

  • Setup & Implementation – We help with setting a strong foundation connected to the rest of your marketing plan. Our email development is on the cutting edge of mobile responsiveness, dark mode design, and dynamic/personalized content.

  • Campaign Management – We’ll partner with your marketing team to define, create, and execute your ongoing email campaigns. We’ll handle copywriting, design, development and testing to make your emails an integrated part of your monthly marketing strategy.

  • Automation & Triggers – We’ll digitally tag your members so we can monitor how they interact with your credit union’s website and email communications. This data along with product information we store for each member can be utilized to trigger campaigns based on behaviors like viewing product pages on your website or specific events like a member opens their first checking account or gets a new loan.

  • Reporting & Analysis – We provide comprehensive reporting and conduct detailed program reviews with each of our clients quarterly. We also have the benefit of leveraging learnings across our credit union client base to really enhance performance.

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If you’re ready to rev up your digital marketing efforts,
onboardability is ready to ride alongside you.

Let’s Ride